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The Founder’s Dilemma: Are You the Right CEO for Your Business in 5 Years?

Entrepreneurship Tips Rajshree Sharma -
Founders often launch with vision and velocity. But scaling demands operational leadership. This post explores how—and when—to assess if the founder should still be CEO as the company matures.

How to Market in a World of Short Attention Spans and Skepticism

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In a distracted, skeptical market, marketers must go beyond visibility and earn trust. This blog explores what it takes to capture attention—and keep it in 2025’s digital climate.

How Strategic HR Drives Competitive Advantage in B2B Enterprises

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In B2B, HR is a growth lever, not a back-office function. This article outlines how modern HR strategy drives competitive advantage and long-term business value.

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Smart businesses aren’t just asking what customers want, they’re stepping into their shoes. Empathy is emerging as a powerful tool in design-led innovation, shaping smarter business models that connect deeper, solve better, and grow faster.
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