Marketing Tactics

How to Increase Market Share with Marketing

Imran Khan -
Increasing market share is a primary goal for many businesses as it reflects a company’s competitive strength in the marketplace. By growing market share,...

Guerrilla Marketing Strategies for Small Business

Imran Khan -
In today’s highly competitive marketplace, small businesses often struggle to compete with larger companies that have bigger budgets and resources. However, guerrilla marketing provides...

What Are the 5 Ps of Marketing? A Complete Guide

Imran Khan -
In the world of marketing, understanding the fundamental elements that drive successful campaigns is essential. One of the most recognized frameworks in marketing is...

7 Marketing Management Tools to Elevate Your Marketing Strategy

Imran Khan -
In today's digital world, effective marketing management is essential for businesses to thrive. With the vast array of tools and platforms available, it can...

Developing Eye-Catching CTAs for Direct Mail Marketing

Abhishek Pattanaik -
Direct mail marketing may be considered an outdated strategy in the digital age. Without eye-catching CTAs, the strategy remains incomplete. So, how should a business develop those magic words that prompt a customer to take immediate action?

How to Do a Competitive Analysis for Your Business

Abhishek Pattanaik -
Irrespective of your industry, analyzing your competitor is necessary in order to fulfill your business goals. Conducting a routine competitor analysis will help you identify other contestants in the marketplace and assess their respective strengths and weaknesses.

4 Loyalty Programs: Find the Best One for Your Business

Abhishek Pattanaik -
Loyalty programs are a great way to secure earnings by ensuring customer engagement. There are many programs for a company to choose from. However, selecting the incorrect one can result in loss of customers thereby loss in sales and perhaps reputation of the brand.
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